{"product_id":"permanent-gray-coverage-hair-color","title":"Permanent Gray Coverage Hair Color","description":"\u003cp dir=\"ltr\"\u003eLOreal Excellence Cool Supreme Permanent Gray Coverage Hair Color\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePermanent color with 100% gray coverage and advanced anti-brass technology. Purple-enriched formula neutralizes warm tones while keeping color vibrant for up to eight weeks. Non-drip creme formula delivers salon-quality results at home.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eFeaturers:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003e\n\u003cstrong\u003eFull Gray Coverage:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003eEffectively covers all gray hairs for an even, long-lasting result.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003e\n\u003cstrong\u003eAnti-Brass Protection:\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003eAdvanced triple protection system prevents unwanted warm tones and maintains cool, vibrant color.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cstrong\u003eRadiant Color From Root to Tip:\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eExclusive creme formula provides rich, shiny, and healthy-looking hair.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli role=\"presentation\" dir=\"ltr\"\u003e\n\u003cstrong\u003eEasy Application:\u003c\/strong\u003e\u003cspan\u003e Non-drip formula ensures precise application and professional-quality results at home.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cem\u003e*All brand names and trademarks are the property of their respective owners. VIAI is not affiliated with or endorsed by any of the brands shown.\u003c\/em\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"VIAI BEAUTY","offers":[{"title":"Ultra Ash Light Brown","offer_id":51110390005993,"sku":"LOREALEXC-ULTRAASHLI-18923-071249421611","price":5.31,"currency_code":"USD","in_stock":false},{"title":"Ultra Ash Natural Black","offer_id":51110390038761,"sku":"EXCELLENCE-ULTRAASHNA-19082","price":5.31,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0810\/0583\/8569\/files\/91xIPomuF6L._SL1500.jpg?v=1779383129","url":"https:\/\/justbeeing.myshopify.com\/products\/permanent-gray-coverage-hair-color","provider":"Just Being","version":"1.0","type":"link"}